Stēcco & Gelato is an ice cream parlor in Puerto Rico catering various Italian flavors both as scooped ice cream (Gelato) as well as ice cream on a stick (Stēcco).
For the branding of the company, we created classic and contemporary elements which took their source from the interior of the parlor which is very modern as well as the exterior, which is very charming country style.
The branding uses jewel tones (yellow, orange, blue and green) which pop against the white marble counter tops and add to the whimsy and fun personality of the parlor with a hint of sophistication for patrons of all ages. Their tagline is: “treats and sweets for all your craving needs!”.